This post is unrelated to marketing ... No, I take that back. It is related to marketing, very related. No fewer than two times a week I venture off into the world wide web in search of a simple piece of information: a company's phone number or address. About 50% of the time, it becomes an Alice in Wonderland epic search. It's rarely there on the bottom of the website. And oddly enough, it's often missing from the "Contact Us" page. Enough already. Just add the address and phone number. There's still room for plenty of other cool stuff.