AFP 2015 International Conference Takeaways

Merritt and I just returned from the AFP International Conference in Baltimore and it was a big time.

One of the best AFP jams I've been to in a while — the caliber of the speakers was impressive—and we met so many new, lovely people.

Just a quick post to share the goodies with you and encourage you to join us in Boston for the 2016 conference.

Some themes and good ideas that jumped out at us:

  • Thank you strategy. As in multiple thank you messages over a period of months. Worked better for retention than hammering donors with an ask every time.
  • Donors demand ROI. Of course the emotion needs to be there, but so does the proof that you're using their money wisely to do what you told them you would do.
  • Women in philanthropy. Fascinating stuff on giving circles, women's role in households across the country and what unique motivators drive giving for women.
And Isabel Allende! A dream realized. 

We were tweeting like crazy. Find us @mjtiffany and @merrittengel.

You can find the conference hashtags, blogs, etc here.

Thanks, AFP. We'll see you next year.