Defining Priorities. Designing Websites. & Dancing with Yourself.
—An adventurous conversation with Patience Jones, Partner, Graphicmachine
November 20, 2018
Patience Jones, Partner, graphicmachine
Graphicmachine is a is a digital, search, and marketing agency located in Kansas City, Missouri. In addition to serving as Partner at Graphicmachine, Patience is on the ArtsKC Board of Directors, the Kansas City Streetcar Authority Marketing Advisory Council, and the RAINNSpeakers Bureau. She previously served on the Heart of America Shakespeare Festival Board of Directors.
Are You Experienced? Even if someone casually knows who you are, they’re still going to visit your website as part of the qualification process. Make sure it represents who you are—and accurately represents the identity of your organization.
Priorities, People… What are the outcomes you expect of a web redesign, social media campaign, etc.? There’s no right answer, but there needs to be an answer.
Read, damn it. A few recommendations from our good friend at Graphicmachine: The Colussus of New York, Colson Whitehead; e, Matt Beaumont; Dancing with Myself, Billy Idol.
"Titles and authors of go-to books when I'm feeling stuck, want inspiration or commiseration…” — Patience Jones, Partner, Graphic Machine
The Colossus of New York, Colson Whitehead
Dancing with Myself, Billy Idol
e, Matt Beaumont
The Cinnamon Peeler, Michael Ondaatje
"David Lynch Keeps His Head," from A Supposedly Fun Thing I'll Never Do Again, David Foster Wallace
Popism, Andy Warhol and Pat Hackett
Just Kids, Patti Smith
Surviving a Writer's Life, Suzanne Lipsett
The Secret History, Donna Tartt
Live From New York: An Oral History of Saturday Night Live, James Andrew Miller